Who We Are

We are committed to health and wellness of Truck Drivers and their families. With years of truck driving experience ourselves, we know first hand how challenging it can be to make healthy decisions on the road. TruckStrong was started to inform, equip, and empower truck drivers to reclaim and maintain their health and build a future toward the healthy living, free from life threatening and other happiness-stealing illness and disease.

TruckStrong was started by Jim Ward, a 30 year veteran of the trucking industry. It was on the road that he saw his own health begin to decline. Jim began a low impact fitness regiment along with a road friendly diet plan. In a few short months Jim’s health indicators began to normalize. His love and respect for fellow truck drivers has prompted his mission to help them make simple decisions to positively impact their lives now and in the future.

Our Mission

Our mission at TruckStrong is to promote and encourage health and vitality within the trucking industry. We strive to empower truck drivers across North America to make the life style choices today that will ensure a stronger tomorrow for the Love of Life.

Our Priorities

Better Health 100%
Weight Loss 90%
Physical Fitness 85%
Healthy Diet 85%

Our Executive Team Members

Jim Ward
Jim Ward
President: Jim has over 30 years in the transportation industry as both a driver and the former owner of a successful freight company. He is a Certified Fitness Trainer and his unique ability to connect with drivers is a direct result of having driven a truck himself and the first hand knowledge of how to positively affect health while on the road. His passion for helping his fellow truck drivers is the primary foundation of TruckStrong’s mission and success.
Barbara Ward
Barbara Ward
Vice President of Operations: With over 25 years of transportation experience and 10 years in operations management for a trucking company, Barbara brings a wealth of industry knowledge and insight to the team. Her understanding of transportation and love of the industry allows TruckStrong to create processes and implementation strategies that scale well with both client size and needs while also being truck driver accessible.
Jacob Wayne
Jacob Wayne
Vice President of Business Development:  With over 10 years in the healthcare industry and multiple successful business and product launches, Jacob provides business development leadership for TruckStrong. Coming from a truck driving family and after watching his own grandfather, a career truck driver, turn around his ailing health and lose over 150 pounds, Jacob has committed his business expertise to helping other drivers do the same.
Jennifer Wayne, MBA, RCS
Jennifer Wayne, MBA, RCS
Vice President of Program Development & Accounts: Jennifer has over 10 years of experience in healthcare and her clinical training and in-depth knowledge of lifestyle related cardiac and vascular disease has helped TruckStrong develop a program that is focused on prevention and long term wellness.